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The brief:

The City of Christchurch tourism board required full re-branding, including development of a logo and branding concept, and delivery of mobile and desktop websites and branded promotional material. This was a student brief with a deadline of three days. 

 

The solution:

After the  devastating earthquake in Christchurch, the city has shown off their resilient and innovative nature but re-building key infrastructure with colourful shipping containers. This branding concept captures that and uses vivid colours to express the vibrant nature of Christchurch.